Tom McDowell’s Barter Blog

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Barter exchanges work for you

April 27th, 2009 · No Comments

Think of a barter exchange as an employee that has unlimited contacts. See the barter exchange as working for you to get new customers when you are working on operating your business. The barter exchange will promote your business while you are focused on the physical side of running a business, managing inventory, working at orders, all sorts of business activities. Using a barter exchange helps you multi-task, get new business while conducting the business you already have.

A barter exchange works hard for you. If you are successful, so are all the parties involved. The exchange is always working in the background to help you obtain more business. We could all use a service like that! And literally, by using the barter system, you will broaden your customer base, manage cash flow more effectively and use that precious cash flow back into your business.

Barter works for you. Barter works for your vendors and customers. Barter simply works.

Tom McDowell, a trade exchange veteran, can show you how simple it can be to barter or even start your own trade exchange. McDowell’s tools such as the Barter Trainer Program Manuals, Barter Software, Marketing Concepts and much more are time tested and proven within the trade industry to open doors and help your business flourish. Contact Barter Trainer today and let barter work for you.

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Barter is your foot in the door

April 27th, 2009 · Comments Off

Advertising can be expensive. A necessary component to your business. A means to generate new customers. Barter can help. And, even better, barter can provide new customers and keep your current customers. If you company is willing to barter with a vendor, you will effectively add value to your business relationship. You give your vendor another reason to maintain a productive business relationship.

Every company or business can barter. It doesn’t matter what goods or services you provide. The same companies that currently pay cash for your product can also do some bartering. And, possibly even more business would come your way.

Barter involves trust. When you provide a service by way of barter, the person expects the same quality of service or goods regardless of what type of transaction it is…barter or cash. Once people realize that barter transactions provide the same end product, trust in your business relationship will grow. This trust will also turn into referrals. Business owners compare successful practices and bartering can easily be a part of that especially when backed by trust.


Learn more about barter and the opportunity to start a trade exchange today. Contact Tom McDowell, a trade exchange veteran, and let him show you how to develop a new trade exchange or improve your exchange with time tested practices. McDowell’s tools such as the Barter Solutions Software, Barter Trainer Program Manuals, Marketing Concepts and much more are available. Contact Barter Trainer today.

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Barter is easy

April 27th, 2009 · Comments Off

Barter is something everyone has done various times of their life.  It’s often overlooked. Something as simple as two families agreeing to a car pool schedule is bartering. “I’ll drive this week if you’ll drive next week.” Or how about when you were a kid and traded baseball cards?  I even traded with my brother – “If you’ll empty the dish washer, I’ll fold the laundry.” We often did the chores we liked and avoided the ones we dreaded. Barter is really ingrained into the fabric of our negotiating instincts. The practice of barter has been a part of our whole lives, why not apply it to our professional lives? 

Instead of trading baseball cards, you can trade goods and services. You trade what you have for something you want or need. As a business owner, you can optimize your cash by bartering goods and services. There is also a chance to accelerate your timetable for future purposes when you apply trade to the timeline. If the cash isn’t available now to print updated brochures, using barter can get the job done now instead of later.

In today’s economy, businesses are seeing a decline in customers. Not because their product or service lacks quality but because of cash flow. People are spending less and holding onto their money.  Barter can overcome those concerns all while generating new customers for your business.  Companies are seeking ways to get things done and still pinch the budget back. Barter is an excellent option for moving your business ahead all while preserving cash flow.

A benefit of barter is that barter crosses industries and services. Your trading network instantly expands when you join a trade exchange.  Take advantage of the wealth of customers available to you. Let Tom McDowell, a trade exchange veteran, show you how to expand your trade exchange or start a new exchange. McDowell’s tools such as the Barter Trainer Program Manuals, Barter Solutions Software, Marketing Concepts and much more are available. Contact Barter Trainer today.

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Barter will keep you well connected

April 21st, 2009 · No Comments

Barter is a great way to increase your visibility. By joining a trade exchange your company has instantly marketed your products of services to all the other exchange members. Do you need some printing services? Turn to your barter exchange to seek out a printer. If you make it a regular practice to always turn to your barter exchange first when supplies, services or equipment are needed, you will continually grow your customer base.

Put your barter exchange phone number on your speed dial and utilize the wealth of options available to you personally and professionally. Save cash by using the barter system and still get what you need. You will receive the same quality of service and products as if you had paid cash. Barter is simply a different means of paying for the products or services you need.

Barter is an age old concept that has proven to be successful. It has grown into a $6 billion dollar industry in the US alone. Barter is especially helpful to young startups by quickly building a customer base during a time of limited cash flow. Maximize the dollars you have by using barter.

Tom McDowell, a 25-year barter veteran, can help you learn the ropes of bartering. Get valuable first hand insight of the barter industry and models in which to help your new barter business grow. Launch your new barter business with the guidance of McDowell’s Barter Trainer Program Manuals, Barter Solutions Software, Marketing Concepts and much more.

Barter Trainer - http://www.bartertrainer.com/

Wikipedia – Barter http://en.wikipedia.org/wiki/Barter

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What are the benefits of using barter?

March 16th, 2009 · No Comments

The term barter has been in use for hundreds of years. The original meaning of barter is to trade one item for another. This still holds true today.

Barter can do so much for your business – you’ll be pleasantly surprised. Barter can increase your purchasing power, increase revenue, improve efficiency, and preserve cash.

Barter facilitates more clients in two ways. First, your will acquire new customers who are members of the barter exchange. Secondly, those barter exchange customers will refer new customers to your business. It adds momentum to the marketing value of barter. It improves the reach of your marketing budget leading to even more marketing opportunities.

Barter can be used as perks or bonuses for employees. Trade dollars from barter can be utilized in the network by your employees. The opportunities are endless.

Tom McDowell, a trade exchange veteran and barter consultant, can show you how to optimize your trade exchange or start a new exchange. McDowell’s tools such as the Barter Trainer Program Manuals, Barter Solutions Software, Marketing Concepts, and much more can make your exchange highly profitable and successful.

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Barter consultants can help you build your business!

March 4th, 2009 · No Comments

How often can you, as an entrepreneur, turn to the person widely considered to be the foremost authority in your industry for advice? A barter consultant can guide you no matter if you’re just starting out or on the road to success. If you’re considering starting a trade exchange, you’re fortunate. The opportunity to learn from the best barter consultant awaits you!

Tom McDowell is widely considered to be the top barter consultant in the trade industry - and he’s ready to personally consult with you. Tom, your barter consultant, will teach you all of the ins and outs of the barter industry and get you started on the right track.

When it comes to consulting, few pack more information into a consultation than Tom. He’ll walk you through step-by-step, with an easy to understand solution - should you run into a problem once you get started with your trade exchange. Best of all, he’s just a phone call away. Forget the rest and learn from the best! Let Tom McDowell and his How To Launch Your Own Highly Profitable and Successful Trade Exchange Barter Trainer Program get you started the right way.

Tom McDowell, a trade exchange veteran and barter consultant, can show you how to optimize your trade exchange or start a new exchange. McDowell’s tools such as the Barter Trainer Program Manuals, Barter Solutions Software and Marketing Concepts and much more, can make your exchange highly profitable and successful.

Barter is an age-old method of transacting business - without the use of cash. In the barter business, business members buy what they need paying for it with what they have, with a barter exchange serving as the marketing agent, facilitator and a third party record-keeper. Make your barter business the hub for business connections in your area.

Let Tom McDowell show you why barter is a $6 billion industry in the United States and growing. Barter Exchanges facilitate this booming business throughout the country. Barter exchanges can have a global reach touching virtually all business types and sectors.

Barter incremental sales are generated by businesses that participate in a barter exchange yielding you sales that would not have been transacted if cash were required. Also, barter transactions produce an immediate increase in cash flow when one trades for an expense when businesses trade for an expense that would otherwise be paid for in cash. Barter business is smart business!

Barter is a powerful marketing tool. It grants a profitable solution for companies with available inventory, time, space or services. A barter business serves as a bank of sorts, establishing a currency or unit of payment called a Trade Dollar; thus eliminating the limitations of one-to-one direct barter transactions. Participating businesses buy and sell in the barter exchange network using Trade Dollars. By accepting payment in trade dollars instead of cash, a business maximizes their efficiency by increasing inventory turnover or billable hours. Using the trade dollars earned, that company purchases goods or services they want - without paying cash.

Barter is a win-win for both parties involved. Barter businesses facilitate the network bringing more business to all involved in the network

Tom McDowell, a trade exchange veteran, can show you how to optimize your trade exchange or start a new trade exchange. McDowell’s tools such as the Barter Trainer Program Manuals, Barter Solutions Software and Marketing Concepts and much more.

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Use Barter to build your business!

March 3rd, 2009 · No Comments

Barter will build your business!

Barter is an original method of transacting business without the use of cash. In organized barter, business members buy what they need and pay for it with what they have, with a barter exchange serving as the marketing agent, facilitator and a third party record-keeper.


Let Tom McDowell show you why barter is a $6 billion industry in the United States and growing. Barter Exchanges facilitate this booming business throughout the country. Barter has a global reach touching virtually all business types and sectors.


Barter incremental sales are generated by businesses that participate in a trade exchange yielding you sales that would not have been transacted if cash were required. Also, barter transactions produce an immediate increase in cash flow when one trades for an expense when businesses trade for an expense that would otherwise be paid for in cash.

Barter is a powerful marketing tool. It grants a profitable solution for companies with available inventory, time, space or services. A Barter Exchange serves as a bank of sorts, establishing a currency or unit of payment called a Trade Dollar; thus eliminating the limitations of one-to-one direct barter transactions. Participating businesses buy and sell in the barter network using Trade Dollars. By accepting payment in trade dollars instead of cash, a business maximizes their efficiency by increasing inventory turnover or billable hours. Using the trade dollars earned, that company purchases goods or services they want - without paying cash.

Barter is a win-win for both parties in the transaction. Both businesses enjoy a larger client base and generate fresher inventory and keeps your services flowing.

Tom McDowell, a trade exchange veteran, can show you how to optimize your trade exchange or start a new exchange. McDowell’s tools such as the Barter Trainer Program Manuals, Barter Solutions Software and Marketing Concepts and much more.

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Tom McDowell on MSNBC’s Your Business

October 20th, 2008 · No Comments

The Barter Trainer Featured on Sunday October, 19 2008 on MSNBC’s Your Business promoting barter trading and the National Association of Trade Exchanges.

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Maintaining a High Energy Level Is A Full Time Job

September 12th, 2008 · No Comments

It’s important to maintain your energy and productivity throughout every day. Your body needs nutrients that fast food and junk food just donít provide. If you’ve developed the bad habit of skipping breakfast and grabbing a candy bar, or fast food for lunch, your eating habits may be sabotaging your productivity. Improving your eating habits may take a little extra time and advanced planning, but your efforts should pay off in the way you look and feel. Your extra energy will help you go the extra mile for yourself and your client.

1. Prepare in advance. Trade Brokers often develop bad eating habits because they end up eating what’s fast and easy to get - usually fast food or vending machine fare. These foods, however, are often low in nutrients and high in fat and calories, so eating them leaves you feeling bloated and slow. Good nutrition requires you to know your schedule ahead of time. Every evening, take a look at your plans for the following day. If you know you wonít have time to go out for a healthy lunch, for example, pack plenty of light energizing snacks such as fruit, raw vegetables, or flavored rice cakes to munch on throughout the day.

2. Don’t skip breakfast. No matter how early youíre going in to work, there’s no excuse for missing the most important meal of the day. You should try to consume most of your day’s calories during the first half of your day (when your body is most active), and skipping breakfast will make this objective difficult. If you don’t have time to sit down for breakfast each morning, then fill a plastic bag with non-sugared cereal or grab an apple, a cup of yogurt, or some instant oatmeal for a healthy start that wonít slow you down. Force yourself out of bed just 10 to 15 minutes earlier each morning, and youíll have plenty of time to prepare and enjoy a quick breakfast before you start your day.

3. Eat smart when you eat out. Most restaurants offer many more choices for health-conscious diners than they did years ago. To make the right choices, you need to know whatís good for you. Avoid menu selections that are saute’d, crispy fried, or creamed, and stick with items that are steamed, broiled, baked, or fresh. If you order a salad, have high-fat dressing served on the side and dip your fork in it before your salad, so you get the flavor of the dressing with less of the fat. When going fast food, opt for a grilled chicken sandwich or a plain baked potato instead of French fries.

4. Know your weaknesses. In order to fight the enemy, you have to be able to identify it. Think about what makes you want to eat and why you make the choices you do. When stress triggers your urge to eat, learn how to lower your stress level or handle the situation without eating. Know the foods that are most irresistible to you and stick with low-fat and low-cal versions of them.

5. Get to know your grocery store. When you need a quick lunch, fast food is not your only alternative. Know your way around your local supermarket. Visit the deli for low-fat meats, produce for fiber, vitamins and minerals youíll find in fresh fruits and vegetables. In the dairy section, youíll find skim milk and low-fat yogurt.

6. Beware of alcohol. Alcohol is digested like a fat and is loaded with empty calories, which makes it a poor choice for the health-conscious salesperson. Limit your intake of alcohol for wellness reasons and have the drinks you order diluted with water to make them last. Choosing a light beer instead of regular beer will save you from 50 to 200 calories per glass.

7. Drink water. Drinking plenty of water not only has a variety of health benefits, it’s cheap, has no calories and helps you feel full. Itís wise to keep a large bottle of water at your desk to sip throughout the day. If plain water is too bland for your taste, add a wedge of lemon or lime.

Having yogurt for breakfast instead of a doughnut might not help close your next client, but a healthy lifestyle is an important part of the success equation. A balanced diet and regular exercise can give you more energy, stamina and self-confidence, which can help you stay motivated, positive, and focused and boost your appetite for selling.

To learn more sales training tips by Tom McDowell, The Barter Trainer, visit http://www.bartertrainer.com

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Top 10 Customer Service Tips

June 12th, 2008 · No Comments

Frank Pacetta, a can-do whiz kid from Xerox, was named Cleveland’s district manager. He vowed to turn his district into number one in the region (which includes 11 districts). His staff thought he was crazy, considering it had finished last the year before. But he did it. 

Here is his Top 10 List on customer service:

PREPARE your detail work and call planners on weekends and evenings.

NEVER SAY NO to a customer; every thing has a compromise.

MAKE CUSTOMERS FEEL GOOD about you, not just about your products and services, by sending cards for birthdays, grand openings, and other special occasions.

DO THINGS FOR CUSTOMERS you don’t get paid for, like dropping off something they need in a pinch on your own time.

KNOW YOUR COMPETITOR better than your competitor does.

BE EARLY for meetings.

DRESS AND GROOM YOURSELF sharply so you look like a superior product.

WHEN IT’S TIME TO GO HOME, make one more phone contact.

IF YOU STAY IN THE SHOWER a long time in the morning because you don’t look forward to work, find another job. 

Learn more tips on customer service from the most respected man in barter, Tom McDowell. 

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